Bitshower
On the occasion of the SPS trade fair anniversary, the LQ Group is represented in Nuremberg.
When the gates of Europe’s leading trade fair for electrical automation opened for the 30th time, the system manufacturer presented its efficient solutions for control and installation technology in a new brand look. For the trade fair, the values of the LQ Group were reinterpreted by us and translated into an architectural, communicative spatial solution.
The BITSHOWER as a space-consuming facade derived from the bits and bytes flowing through data lines of the cables manufactured by LQ. Modern, open, transparent and design, the façade spans the trade fair stand. Inside the stand LQ presents itself modern and digital, all exhibits are explained on digital elements and shown in application.
